The purpose of this study is to analyze each quadrant through priority analysis and matrix analysis of badminton club leaders' importance-satisfaction analysis to revitalize badminton clubs in the With Corona era, and to provide basic data for job creation and badminton club clubs. The subjects of the study distributed a total of 294 copies to a population of badminton club members across the country, and then analyzed 253 copies of the questionnaire, excluding 41 copies that lacked reliability. For data analysis, frequency analysis, reliability analysis, exploratory factor analysis, and descriptive statistics were conducted using SPSS 24.0 and Excel (2016), and the data analysis was schematized into four quadrants (IPA matrix) based on the average value of each question. Analysis result, first, the importance of each SNS marketing question of badminton club leaders was the highest information belief and satisfaction was the highest. Second, the importance of badminton club leaders for each SNS marketing factor was the highest in accessibility and satisfaction. Third, looking at each quadrant of the IPA matrix of badminton club leaders' SNS marketing, quadrant I (Keep up the Good work) showed messages to other users, easy subscription procedures, interest, and enjoyment, and quadrant II (Concentrate here), information scrap and access, information. In the Ⅲ quadrant (Low Priority), relationships with other users and sources of information appeared, and in the Ⅳ quadrant (Possible Overkill), information exchange and consensus formation appeared.